August Results Monthly Experience Survey
KCBS Monthly Experience Survey Summary (August)
The August survey shows encouraging results, with 68% of respondents expressing positive sentiment towards KCBS. However, 14.25% of respondents are dissatisfied, and 18% remain neutral, indicating room for improvement.
Key Findings:
- Overall Satisfaction: 38.16% of members are "very satisfied" with KCBS, but 14.25% report dissatisfaction, a point of concern.
- Neutral Sentiment: 17.97% of respondents remain neutral, presenting an opportunity to engage and improve their experience.
- Positive Sentiment: 67.77% of members express some level of satisfaction, signaling a strong base of support.
- Average Satisfaction: The average satisfaction score is 3.88 out of 5, between "neutral" and "somewhat satisfied."
Feedback Themes:
- Competitions/Events: Members report fewer BBQ competitions, especially on the West Coast, Texas, Oklahoma, and the Southeast, limiting judging opportunities.
- Judging Issues: Concerns include judging inconsistencies, lack of transparency, and calls for improved training and judge seating processes.
- Communication/Engagement: Members feel there is inadequate communication and engagement, particularly for international members.
- Website/Technology: The website is viewed as outdated and difficult to use, with many requesting technology upgrades.
- Membership Value: Some question the value of membership, citing fewer events and high competition costs.
- Leadership Concerns: Feedback criticizes leadership, citing favoritism, politics, and lack of transparency.
- Product/Service Feedback: There are suggestions for more merchandise offerings and improvements to certification processes.
This feedback should guide workgroups and committees in developing actions to improve member satisfaction.